SALDRU – New Logo, Rebooted Mission

The Southern Africa Labour and Development Research Unit (SALDRU) has a new logo! The Director of SALDRU and the pro-vice-chancellor of UCT’s Poverty and Inequality Initiative, locates the changed logo with the organisations mission in an interview. He argues that the branding change:

“This brings us back to contemporary South Africa and how it works; how people get trapped in this persistently unequal society and what the solutions are to break these traps.”

The image below provides a side by side look of the old and new logo.

The logo with the miner is the old one, and the one with the “S” (which resembles network points, for me) is the new one. It is going to take a bit of getting use to, but reflects a widening research agenda and important contributions of SALDRU to our understanding of inequality in South Africa.

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